There are numerous parts of search engine optimisation (SEO), one of which is link building. Your website will want to make as many links as possible in your chosen field and beyond and infographics are a great way to do that. Here are some key reasons to why infographics are great for SEO.
You will see images shared across the internet all the time. When an infographic is executed well, it will be shared across numerous websites including social websites, creating backlinks to your website.
Creating imagery meets more than just one industry; once an infographic is created and shared, it will be picked up and admired by multiple industries from around the world, once again picking up links from many different types of websites. This helps build your brand awareness and online reputation.
Creating infographics is also good for taking ready-made statistics in your industry and personalising them for your brand. This will also help gain links to your website from industry related websites and news websites.