Google's core update is rolling out, this began rolling out on September 12th and according to Google, it can take up to 2 weeks to propagate across its data centres. On September 20th Google rolled out a subsquent updated called the Product reviews update, again with two weeks to fully roll out. What is Google's […]

It's been on the cards for a very long time and we're so busy with client work and own projects like Compare Parts we neglected our own main site. Well that, and the fact I am a bit of a perfectionist and that I couldn't make my mind up about the site design. I'm my […]

For an SEO specialist, the essence of the role is to refine and optimise websites. In doing so, you will regularly find yourself doing a lot of repetitive tasks. So why not refine and optimise the method of how you perform these tasks to make yourself more efficient? To achieve this, there is an abundance […]

We all know that we should be writing good web content to improve your SEO and website engagement, but did you know that you can actually do it wrong? One thing you need to understand is that websites are scanned. Or glanced at. Not read. Basically, visitors to your site are hunting for information or […]

In 2018, backlinking is still one of the most important SEO strategies and has even been confirmed by Google. If you’re new to backlinking you will know how hard (and rare) it can be to build a link. Especially from websites who have a higher authority. However, there are ways in which you can target […]

Branding a company can seem rather daunting at times. Making sure that your tone of voice and design style is on point, is something that can take a long time to get just right. So is it worth the time and effort of creating a brand? Yes, it is! Here are some reasons to why […]

Just like in the Matrix, duplicate content can be a really bad thing. For your website, this will hurt your search engine rankings if you have it on your website. Your website may have it accidently or your SEO guys have done it for some bizarre reason. Either way, it is something that should be […]

Bounce rate can often be overlooked in the world of SEO, especially as your typical SEO expert is very busy fixing technical optimisations, building links and more. How a page looks for users is something that would typically go to the designers of the website, who decide where things are placed and how the brand […]

Being able to crawl a website to find errors and missing data is essential for today’s SEO experts; no other program does this better than Screaming Frog SEO Spider. It boasts a number of useful features including site structure tools, response time features – the list could go on for some time! But what if […]